Museum of Wisconsin Art announces 8th Annual Bloomin’ Holidays | By Jennifer Turner

West Bend, WI  – Art and flowers come together for the 8th annual Bloomin’ Holidays at the Museum of Wisconsin Art (MOWA).

The popular event returns Friday, November 6 through Sunday, November 8 giving guests the opportunity to view imaginative floral installations created by local florists and artists on display throughout the museum’s galleries.

bloomin' holidays

Bloomin’ Holidays kicks off on Wednesday, November 4 with Lights in Bloom—a spectacular large-scale animated outdoor art installation projected onto the museum’s towering façade. Lights in Bloom is free and open for public viewing each night between 5 p.m. – 10 p.m. through Sunday, November 8.

Featured floral designer Michael Alt will transform MOWA’s atrium with a floral installation devoted to the event’s timely theme—“Floral Sanctuary.” The museum invites guests to enjoy a weekend of reflection on ideas of home, sanctuary, and mental health through the ephemeral beauty of flowers and botanicals.


“We have dramatically reimagined one of the museum’s most cherished events, Bloomin’ Holidays. To promote social distancing, we eliminated the bustling marketplace and the standing-room-only demonstrations, but we kept what our members love most: the spectacular floral displays in the galleries,” said MOWA Executive Director Laurie Winters.


This year’s annual event includes pre-recorded video demonstrations playing continuously in the atrium allowing guests to come and go as they please while safely social distancing. The marketplace has been replaced with an expanded MOWA gift shop featuring hand-crafted local goods made by Wisconsin artists and artisans for thoughtful gift-giving.


Bloomin’ Holidays has grown to become one of MOWA’s most popular events. To ensure a safe and healthy environment and observe capacity guidelines, timed entry will be implemented Friday through Sunday.

Guests can reserve their preferred time slot on the museum’s website or by calling 262-334-9638. Guests without a reservation will be welcomed at the first available entry time. The museum has also extended its senior and at-risk member hours to 9:30 a.m. –11:30 p.m.

Bloomin’ Holidays is made possible with the generous support of Presenting Sponsor Allan C. Kieckhafer.

Event Information

Friday, November 6: 9:30 a.m. – 4 p.m.

Saturday, November 7: 9:30 a .m. – 4 p.m.

Sunday, November 8: 9:30 a.m. – 4 p.m.

Note, 9:30 a.m. – 11 a.m. timeframe is reserved for seniors and at-risk members.



Free to existing members.

As low as $15 for new guests and includes a one-year membership with unlimited Museum access.


Meet the 2020 Floral Designers & Artists

Featured Floral Designer–Atrium Installation: Michael Alt | Alt’s | Milwaukee

Nancy Cody | Rose and Twig Floral Designs | Mukwonago

Loreen Hablewitz and Meg Hopkins | La Terre, Mequon

Julie Jilek | Artist | Appleton

Bebe Kay | Bee Wed Floral Design Studio | Green Bay

Paige McKenna | Vagabond Fleurs | Green Bay

Lauren Morin | Flower Mill | Appleton

Emily Neubauer, AIFD, CFD | Belle Fiori, Ltd. | Milwaukee

Paloma Wilder Studio | Milwaukee

Krista Roskopf | Bank of Flowers | Menomonee Falls

Karin Savage & Sarah Starrett | Green Bay

Kristin Seitz | Kristin’s Flowers | West Bend

Amanda Strassburg | Consider the Lilies | Sheboygan

Wendy Walker | Caan Floral & Greenhouses | Sheboygan

Laurie Warehem and Lynda Curl | Ikebana Society | Milwaukee

Amy Wickert | Amy’s Creations | Hartford

Nicole Wright | The Pink Peony | Waterford

Cast iron

Weekend Activities

Short pre-recorded video demonstrations will be played continuously in the atrium to allow guests to come and go as they please while safely social distancing. Demonstrations will also be available to view online through MOWA’s YouTube channel

Video Demo: At Home with Ikebana

Learn how to arrange flowers to create specific moods, effects, and feelings with Elaine Jo, Executive Master of the Ichiyo School of Ikebana.

Video Demo: Enhancing Your Living Space

Johnson’s Gardens horticulturist Zannah Crowe will share tips for the proper care and placement of house plants to boost your mood and oxygen.

Video Demo: DIY Grapevine Wreaths

Join Dane County botanist Kevin Kawula as he identifies which wood and vine elements to use for floral arrangements, and demonstrates the construction of a natural, DIY grapevine wreath for your home.

Video demo: Fall Forage

Learn about our native Wisconsin plant life with John “Little John” Holzwart (Plant Based Services LLC) as he shares tips and information on local foraging, medicinal plant life, and seasonal flower collecting.


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