59.8 F
West Bend

Old Fashioned Cheese brings new store to West Bend

December 3, 2020 – West Bend, WI – The closest outlet for Old Fashioned Cheese is in Mayville, however that’s about to change as two new stores will be opening soon, one in West Bend and the other in Cedarburg, N56W6339 Center Street, in the old Morton’s Wisconsinn
Old Fashioned Cheese
Logo courtesy Old Fashioned Cheese

“The store in Mayville is up and running and the Cedarburg store is being remodeled to put the same concept in as West Bend,” said co-owner Jessica Youso.

408 S. Main Street

Youso said she liked the West Bend location because she lives here. “You have to have a store in your own town, right?”

Youso and her husband Bernard own Old Fashioned Cheese in Mayville. “It is a factory and a store,” said Jessica. “I have about 500+ kinds of cheese from all over the world; we’re a very niche business.”

The business also features a wide selection of wine and liquor. “The West Bend store is going to be a little different because we plan to offer simple sandwiches and soup and we’re going to have the cheese,” she said.

The opening date for the new store is “hopefully spring” said Jessica. “Maybe March….”

collett systems

For those unfamiliar with Old Fashioned Cheese the company makes cheese spreads. “We are a cheese converter,” said Jessica. “We make cheese spreads, gourmet cheese spreads, cheese sticks and we also get cheese from across Wisconsin and we import. We hand cut everything in our store; it’s our specialty.”

Jessica married into the business. A message on the company’s web page outlines the history of the business which started 40 years ago in Mayville by Bernard’s father Gary Youso.

“Dad’s simple, old fashioned, and unwavering philosophy was that great cheese is all about great taste,” wrote Bernard.

The company’s slogan is: Great Taste – Old Fashioned Quality”…The founding hallmarks of Old-Fashioned Cheese. 

The Youso’s will close on the purchase of the building on Chestnut and Main on Tuesday, December 8, 2020. A request for a liquore license will go before the West Bend Licensing Committee on Monday, Dec. 7, 2020.

2. Reserve Class B Combination License for Old Fashioned Foods Inc, Old
Fashioned Cheese, 408 S. Main Street
3. Class B Beer/Class C Wine License for Skinny Vic’s LLC, Skinny Vic’s Diner &
Coffee Stop, 804 W. Paradise Drive

Jessica said, aside from the license, she is in the midst of separating the store-side from the business so it will be its own entity.  The name of the store… will be released shortly.

Sidebar notes:

  • A For Sale sign went up at the corner of Chestnut and Main Street at the building formerly home to Rose Marie’s Hair Designers, 408 S. Main Street, at the end of August 2020.
  • The building was constructed in 2002 and the parcel is priced at $239,000. Click HERE for details.
  • Prior to the hair salon moving in September 2011 the location was home to Morning Glory Coffee & Conversation owned by Marianne Olson.
  • In September 2000 Morning Glory had been located across the street, 349 S. Main Street, in the cream city brick building. Her delicious coffee and scrumptious homemade bakery outgrew the location. The shop jumped kitty-corner to 408 S. Main where Marianne purchased a big coffee roaster and meticulously decorated for the ever-changing seasons.

    The coffee shop was later purchased by Mark and Tina Thull. The couple from Kewaskum bought the business in August 2008 but by December 2009 the Thulls were looking to close. After a brief hiatus they hired a new manager and reopened briefly in February 2010.


    Prior to Morning Glory the southwest corner of Main and Chestnut was home to Rick Takacs and Meadowbrook Market.
    Meadowbrook Market

    Meadowbrook Market had fresh produce in the summer, pumpkins in October and Christmas trees in December.


    The corner store had an open concept and car-dealership streamers of colorful flags above the lot. The corner sign featured a farmer in a straw hat holding an ear of corn. The building was razed in April 2002.

    On a history note: Remember her big dog that laid on the carpet at the entrance to Morning Glory Coffee shop. The dog was a 100+ pound Samoyed. What was its name?

    The property was sold by Adam Williquette, president of American Commercial Real Estate. 


    American Commercial Real Estate


Leave a Reply

Work or the content on WashingtonCountyInsider.com cannot be downloaded, printed, or copied. The work or content on WashingtonCountyInsider.com prohibits the end user to download, print, or otherwise distribute copies.


FREE local news at Washington County Insider on YouTube

Related Articles

Reset password

Enter your email address and we will send you a link to change your password.

Get started with your account

to save your favourite homes and more

Sign up with email

Get started with your account

to save your favourite homes and more

By clicking the «SIGN UP» button you agree to the Terms of Use and Privacy Policy
Powered by Estatik
%d bloggers like this: