First look at interior remodel at the new Badger Burger Co. North in Richfield

June 14, 2020 – Richfield, WI – On May 20, 2020 the was first to report on the sale of Sobelman’s Pub & Grill in Richfield and unveil the name of the buyer and new restaurant coming into the building.

Mark Weiss is preparing to open Badger Burger Co. North, 1872 State Highway 175. He currently owns Badger Burger Co. in Mukwonago.

Over the weekend Weiss shared some of the extensive remodeling he’s doing at the Richfield location.

Badger Burger Co

Weiss said he loves the historic building, which he described as “architecturally perfect.”

outdoor seating at Badger Burger


“We are going to put in outside seating for seven in the front of restaurant,” said Weiss. “A retaining wall has been removed from the front of the building along with some overgrown trees and bushes.”

There will be a separate to-go area pickup in the lobby. “Customers can order online or call in,” said Weiss.


“We’re also repaving the parking lot for 65 vehicles and there will be four to five designated spots for pick up or meals can be delivered to the customer’s vehicle.”


“We are going to add a small party/event room upstairs, add family-friendly booth seating, more open spaces on both levels and the floors are beautiful.”

Interior remodel at Badger Burger


Badger Burger Co interior remodel

Earlier this week the new pizza oven and other equipment was delivered.

There will also be a full-service bar and 12 craft beer taps upstairs.

Badger Burger North will have a menu that matches the south location.

Weiss expects to open mid-July.

badger Burger Co.

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